Yesterday, I went to a party with Olay at Fiamma, Bel-Air, Makati with my friend Yen. She was an ambassador there... and ambassadors are allowed to bring one friend with them. :D I was sooo glad that she invited me. Hehe...
She was present at the launch of Olay White Radiance product line. And they were asked to test the product and blog about it... something like that. *wink* And then the next party was yesterday. :D
This is their Events Release:
A hundred of the city’s up-and-coming style mavens re-discovered the secrets to achieving perfect-looking fairness in “Perfection by Olay White Radiance”, an exclusive skin care seminar held at Fiamma recently.
The White Radiance Circle is an exclusive by-invitation group formed by Olay, who gathered young style mavens who are leaders and experts in their own circles to better understand the pulse of young adults today and help them reach their goal of perfection.
It began with a gift of perfection – new Olay White Radiance – and a dedicated website where these fashionistas got to blog and share their thoughts with women all over the city on fashion, career and their skin.
“I used to have clear skin during the earlier years of high school. That’s why when the rashes started appearing on my face, I felt like a monster. Especially when I met friends that I hadn’t seen for quite some time, their reactions were mostly variations of: what happened to your face? Now my skin has started to clear out again but the incident left scars on me, both physically and emotionally,” blogged Arra, one of the mavens of Olay White Radiance. . “I try to hide the imperfections on my skin everyday through the use of cosmetics but I don’t want to be dependent on make-up forever,”
“Honestly, I never went to school without any make-up because it made me feel ‘naked’ or somewhat unpretty. But after a few days of using Olay, I began to use less and less make-up because its application just seemed unnecessary,” she continued. “My friends thought I was using a new brand of cosmetics so I took one of those facial wipes and rubbed it on my cheeks. Since not even a hint of color was found, their jaws dropped open - and the next thing I knew, they were asking me tons of questions about the product I’m using on my face! I’m beginning to love my natural skin again.”
Now giving the mavens even more reason to love the skin they’re in, Olay White Radiance has treated them to an afternoon with skin expert Dr. Jade Tiongco, giving these style-setters an even deeper understanding of their skin and keeping them up to date in the fundamentals and newest trends in skin care.
Dr. Jade Lim-Tiongco
“Perfect-looking fairness can be achieved but it cannot be achieved in just a snap of a finger. Everybody should have basic skin care first,” said Dr. Jade after giving the mavens a quick refresher course on skin 101.
The five stumbling blocks to getting perfect-looking skin - UV sun damage, dark spots, uneven skin tone, dull skin and acne scars – was the next topic on the list. Dr. Jade identified the different factors that cause these imperfections and how the mavens could avoid them on their path to perfection.
And to help these fashionistas keep their edge in their style department, Dr. Jade ended the afternoon with some skin tips and tricks from the expert. She emphasized that there are three basic steps the mavens had to follow on their daily beauty regimen: cleanse – to remove dirt and impurities on the skin, moisturize – to hydrate the skin and keep it soft and smooth, and boost – to provide more intensified benefits for specific skin care needs.
She also highlighted the importance of SPF protection, which helps prevent ultraviolet rays from damaging the skin, and also talked about the benefits of using intensive treatment masks and night creams. The intensive treatment offered by masks are perfect for that weekend gimik as it helps skin stay fairer for longer by giving intensified skin benefits in a shorter time period, The White Radiance mask gives skin a big boost by providing the same amount of whitening ingredient in a whole bottle of whitening moisturizer but in just 15 minutes, Night creams are also important as they are designed to help repair and nourish skin at the time when skin renewal is at its most active.
“White Radiance is all about achieving your own vision of perfection,” said Ella Reyes, Assistant Brand Manager for Olay. “Each of these girls have a point of view on what ‘the perfect me’ is and what they would like to achieve as an individual. That’s what makes these gatherings really interesting and that’s why Olay White Radiance is also a perfect match for them. Olay understands that women are unique, so we encourage them to find the natural-looking fairness that’s perfect for their skin and lifestyle instead of trying to have skin that’s the whitest white but isn’t right for them. It was designed to correct any or all 5 stumbling blocks to fair skin because women won’t all encounter the same one or two imperfections on their skin“
The afternoon’s event is only the first among many fun activities planned for the group. Olay hopes to invite other fashion and career experts to provide more exciting experiences for the White Radiance Circle.
But for now, the afternoon ended with freewheeling skin talk with Dr. Jade and gifts from Olay White Radiance - the perfect way to end to an afternoon on perfection.
So yeah... it was really fun! :D I joined all the games and won 2 gift certificates for FREE CONSULTATION AND DIAMOND PEEL courtesy of Dr. Jade Lim-Tiongco. ^___^ I gave the other one to Yen so we could go together. Yey!
The food was pretty good too... except that it got really cold so fast.
I'm quite grateful to Yen for inviting me... and I totally love the freebies they gave us. Hehe... A bag with face towel, Olay White Radiance foaming cleanser, and Olay White Radiance intensive whitening cream. Yey!
*sigh* It was really a great day! Hehe...
So here's the product line they've just launched. :D
Olay White Radiance foaming cleanser
Olay White Radiance lotion and cream
Olay White Radiance ultra whitening treatment mask
Olay White Radiance night whitening cream
New Olay White Radiance offers you perfect-looking fairness by addressing the 5 stumbling blocks to radiant fair skin: UV Sun Damage, Spots, Uneven Skin Tone, Dull Skin and Acne Scars.
It prevents UV skin damage by protecting you from the sun’s powerful rays with SPF 24 and the addition of 2.5x more Vitamin E, a powerful anti-oxidant that fights free radicals which also damages skin.
It offers two ways to deal with uneven melanin production that result in hyperpigmented skin or dark spots and an uneven skin tone. It contains titanium dioxide to give you an immediate natural looking fairness. At the same time, it constantly reduces melanin produced by your skin with the addition of 10x more Niacinamide and Mulberry Extracts, to even out your skin tone over time.
Olay White Radiance also acts in two ways to turn dull skin radiant. To address the slowing of skin turnover, it induces a greater exfoliation rate to slough off dark, old skin cells through its high Niacinamide content. To keep skin from getting dry and looking dull everyday, it also gives superior moisturization with its pro-vitamin B5.
Finally, Olay White Radiance’s powerful combination of Mulberry Extracts and Niacinamide is clinically proven to effectively diminish acne scars on your skin.5 stumbling blocks removed by one intensive whitening cream equals perfect-looking fairness from Olay White Radiance – now available for only P449 at Watson’s, Mercury Drugstore and leading department stores and supermarkets.
Currently listening to: Everybody's Free (To Wear Sunscreen) by Baz Lurhmann
Currently feeling: grateful
